Project Description
Farmers Mutual Insurance is located in Lindsay, Ontario – a rural community north-east of Toronto. For this design there were three important considerations; remaining consistent with the Farmer’s brand, presenting all the necessary financial information in a clear but engaging fashion and creating a look and feel that was in line with the character of the community. Colour choices, typefaces & imagery were all chosen to reflect this.
Project Details
Client: Farmers Mutual Insurance
Format: Annual Report
Designed by Jeremy Bortot, while working for Sum Brand + Design.